047: Black Friday either Killed or Catapulted your business. Here’s Why.

In this episode, Jason Sisneros dives into how understanding your business numbers and preparing solid operations can be the difference between a thriving company and one that fails—especially during high-stakes seasons like Black Friday. He uses real-world examples, such as Toys R Us and Lowe’s, to illustrate how only focusing on sales without operational excellence can expose weaknesses and lead to involuntary exits. The episode wraps up with practical advice for business owners to prioritize strategic planning, build strong relationships with customers, and collaborate with fellow entrepreneurs for long-term success.